Tuesday, February 16, 2010

Mind the Store, not the Score

Would you rather invest in a company whose stock price rises a dollar this quarter, or that doubles in five years?

It depends on your investment goals, of course. But if you ask me, I'll go for the long-term investment over the short-term bet every time.

To gauge the future health of a company, look to its CEO every time. Does the "Chief in Chief" slavishly react to the whims of the stock ticker? Or does she largely ignore that "score," instead focusing all of her attention on the "store" - whatever that means in her particular business.

Primitive Capitalism is all about maximizing the short-term gain. It counts pennies and ignores pounds.

Savvy Capitalism is focused on the long-term health of the company. It won't skimp pennies to earn more pounds.

Are you savvy?

1 comments:

  1. Caught this ticking through on Twitter today...glad I followed the link. Good stuff, Ted. Very helpful to tell a CEO in simple - powerful - truths what matters and what doesn't. Accountability is everything for an entepreneur.

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